Referenzkundenlogo von Primo für pixx.io

Primo: 100% organized. Zero file chaos. With pixx.io

“Users used to dig through 35 folders just to find a single file. Now? A keyword or two is all it takes.”

Simon Ensinger Social Media Manager

Content

About Primo

Need innovation and practicality in electrical installations? That’s Primo. The team in Upper Bavaria keeps one thing in focus: the customer. Digital workflows are already second nature—Asana and Teams power daily work. And social media? It’s how Primo brings projects to life.

Construction & electrical engineering
60
Aschau am Inn
1985

The challenge

Massive volumes of visual assets
No easy way to find or track current files

Where it started

As Social Media Manager, Simon Ensinger works with a huge amount of visual content, much of it coming straight from the construction site. He uses this material on Primo’s channels to give authentic insights into the team’s daily work and shares videos that show Primo products in real-world scenarios. These posts help customers understand how Primo solutions work and attract new talent by showcasing everyday moments.

Simon always needs striking photos and videos for his stories. With so many assets, especially raw footage from filming days that can reach up to 100 GB, his media library grows fast and demands serious storage.

The pixx.io fix

Primo wanted a better way to manage its growing library of media. Simon knew: just dumping files in folders wouldn’t cut it. Primo needed Digital Asset Management that scales. Ease of use and flexibility made pixx.io the obvious choice.

Simon spearheaded the rollout. Before launching pixx.io, he established a clear folder structure and set precise rules for using the DAM tool. This keeps content organized long-term. He also recorded a training workshop for first-time users, making onboarding easy and ensuring everyone knows how to find and share media quickly.

What really makes Simon’s job easier is the Adobe integration. He edits photos and videos faster and more efficiently, pulling files straight from pixx.io into Photoshop or InDesign, then saving the finished assets right back to the platform, ready for sharing.

The impact

pixx.io brings order to Primo’s content and streamlines the team’s creation of different formats. The Adobe integration saves time and headaches, just as the keywords and filter searches. The team shares collection links directly in Asana, so files move faster without the need for repeated downloading or uploading.

Looking ahead, Simon sees even more potential: using the pixx.io media portal as a press hub, so Primo can get more out of its Digital Asset Management workflows.

More success stories

“Das bedarfsgerechte Angebot von pixx.io und das Team sind uns von Anfang an positiv aufgefallen. Das hat sich jetzt auch über die Jahre bestätigt: pixx.io ist für uns eine wahnsinnige Zeitersparnis. Vor allem, da die Agentur uns sofort alle neu geschossenen Bilder zur Verfügung stellen kann. Mit pixx.io arbeiten wir einfach effizienter und haben einen Überblick über unser gesamtes Bildmaterial. Besonders gut finde ich, dass pixx.io im Komplettpaket eine super intuitive Software ist und neue Kollegen nicht eingearbeitet werden müssen”